Dr. Gérard Hermet joined the Management Board (Vorstand) of GfK in 1999, participating in the "Road Show" to introduce GfK on the stock exchange in Frankfurt. He is responsible for the strategy and development of the business unit Retail Tracking for the Consumer Technology Products, which is active in 63 countries. He is also responsible for Custom Research in several European countries and in Latin America.

Before joining the Management Board of GfK, Dr. Gérard Hermet was responsible at the European level for the Retail & Technology division and Custom Research. He joined the GfK Group in 1984 as General Manager of France.

Dr. Gérard Hermet started his professional career with Burke-Bases, where he was Head of the Research Department in France. He introduced the Bases system in Europe. During his career, he has managed many key accounts, such as P&G, L'Oréal, Carrefour, Sony, Microsoft, and Kingfisher.

The author of many papers which have been presented at conferences such as ESOMAR and MSI, Dr. Gérard Hermet is also co-author of a book, The Market Share - Concept, Determinant and Usage (Economica 1995). He was President of the AFM (French Association of Marketing) (1998-2000) and Vice-President of EMAC (European Marketing Academy) (2003-2005). He is a member of the MSI (Marketing Science Institute) Board of Trustees. He received his Ph.D. in management science from Grenoble University.

Dr. Gérard Hermet, his wife Tineke, and two children Thibaud and Carole live in Paris.